[si.zif] is the French phonetic spelling for Greek Mythology’s, King of Corinth: Sisyphus. In French he is called Sisyphe. He was compelled to roll an immense boulder up a hill, only to watch it roll all the way back down.
At [si.zif], we are inspired by repetition within the action of walking. Walking streets, trails, sidewalks, or simply walking through the path of life. Walking is a basic human instinct. Whether we walk forward or backward, we just don't think about it!
The footwear is designed by Celine Legey. Each shoe is handmade in Los Angeles by artisanal craftsmen. A craftsman repeats the same motions and techniques; with calm, precision, and an unequaled know-how that is often passed on from generation to generation. Repetition is therefore reflected in our products.
We hope that you will enjoy the subtle twist between tradition and modernism that we are putting forward into our shoe fashions just as much as we do!
And most importantly: keep walking, it's worth it!